About This Episode
In today’s episode, I’m talking with Matt, the owner of Backyard Beans Coffee – in Lansdale PA. You’ll hear:
– How Matt went from roasting using an air-pop popcorn maker he got at the thrift store, to being carried by Whole Foods and roasting hundreds of pounds of coffee a week.
– How he took the leap to full-time, leaving his really stable, well-paying career job to jump into Backyard Beans full time, with the help of his business partner and wife, Laura.
– How he thinks about management and engaging with employees.
– We’ll also talk about how they got their branding so on-point, and utilize the talent of their employees and hired talent to make amazing Instagram content, keep a beautiful website, and more.
In my humble opinion, I think Backyard Beans offers some of the best coffee in the nation, and while it’s a somewhat young company still, Matt, head roaster Bobby, and the whole team have done an amazing job to craft the brand that exists today.